Breadcrumb Items
Generated Schema
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": []
}Pro Tips
- Order: List items from homepage to current page
- URLs: Use full absolute URLs
- Names: Match visible breadcrumb text
- Position: Automatically numbered in order
Implementation
Placement: Add on all pages with breadcrumbs
Format: JSON-LD in script tag
Testing: Use Google Rich Results Test
Updates: Match visible navigation
Why BreadcrumbList Schema Shows Navigation in Google Search
Breadcrumb schema displays navigation paths in Google search results, improving user experience.
Breadcrumb Schema Benefits for Navigation
- Rich snippets: Show breadcrumb trail in search
- Better UX: Users see site structure
- Higher CTR: Clear navigation attracts clicks
- Site hierarchy: Google understands structure
BreadcrumbList Schema Properties (Position, Name & URL)
Key properties for BreadcrumbList schema markup.
- @type: BreadcrumbList
- itemListElement: Array of breadcrumb items
- position: Order in breadcrumb trail
- name: Page name displayed
- item: Page URL
Related Audit Categories
See how we check these areas in a full website audit: